UX Writing
UX Writing.
Christian has a diverse background in UX writing. He has collaborated with localization editors to translate strings into dozens of languages, crafted UX writing guides, authored consumer-facing voices for products, and worked with both large and small teams.
Sony PlayStation
Sony PlayStation is a worldwide leader in entertainment. Christian joined as part of the PlayStation 5 launch team in April of 2019. He worked on everything from monetization flows to creating documentation to iterating on voice commands for the PS5.
Highlights:
Joined in 2019 as part of their PS5 launch team. Collaborated with designers, engineers, localization editors, project managers, and product developers to craft interactive menus for Sony’s award-winning PlayStation platform. Over 50 million PlayStation 5 units sold.
Lead writer on PlayStation App design (2020-2024). Created documentation and best practices for mobile app copy for iOS and Android; relaunched PlayStation App now has a 4.6 rating on App Store.
Lead writer on PlayStation Portal remote player (2023), PlayStation’s best selling accessory for the 2023-2024 fiscal year. Managed PlayStation Portal remote player’s designs and copy from idea to launch. Served as team lead and project coordinator across engineering, design, and product teams.
Lead writer on PS Voice Agent. Designed personality and all dialogue interactions for PlayStation’s voice agent, allowing users to navigate PS5 through voice alone.
Super Evil Megacorp
Super Evil Megacorp is an award-winning game studio and producer of the hit mobile title Vainglory. As a senior editor on the editorial team, he was responsible for virtually all written content in the game including in-game copywriting, marketing campaigns, update notes, press releases, blog posts, guides, and coverage of esport events.
The challenge with working on a product like Vainglory is that its player base consists mainly of detail-driven, “hardcore”multiplayer online battle arena (MOBA) gamers. Content needed to be up-to-date, accurate, and in the style that the founders had set forth.
Highlights:
World Championship 2016 viewership hit top 4 on Twitch.
Daily sales record for in-app purchase broken twice during tenure.
Authored monthly column called “Squid Ink” that got new players up to speed with an aspect of Vainglory’s gameplay.
Woebot
Woebot is a mental health chat bot designed to be a friendly resource for people who want someone to talk to. While not a replacement for therapy, the bot was designed to teach people cognitive behavioral therapy skills. The challenge was to create a personality for the chat bot that would be fun and interesting, but not judgmental or dull. The solution: make a sweet, clumsy, and well-intentioned robot that treats the other appliances in his office as sentient, feeling entities. My main task was to show this personality through multi-branched dialogue, quizzes, and stories.
Highlights:
Retention improvement: Retention of users rose 10% for the first 14 days of lessons.
Quality improvement: Overall lesson retention rate rose to an average of 94%.
Production increased: Wrote 30 lessons in 30 days, 3X previous pace.
Oversaw QA testing and user interviews, averaging 4 interviews a week.
